Research shows that B2B C-level decision-makers often evaluate suppliers and make decisions on new initiatives by relying heavily on input from their peers.
According to a study by Harvard Business Review, 91% of executives believe that talking to peers is one of the most effective ways to evaluate a potential supplier or partner.
To effectively reach and influence these decision-makers, Gravitas organises in-person and online events for industry leaders to meet, discuss and share insights.